With the PGA Masters recently drawn to an exciting close, and having watched the players fight to position themselves low heading into the weekend, it is hard to ignore the striking parallels between golf, more specifically the individual swing, and marketing. I shall call this the golf metaphor. Intrigue Media151 Westmount Road Guelph, Ontario, N1H 5J3 Canada firstname.lastname@example.org • 5192654933
I chose the picture above because I feel that is the perception of most business owners. I often hear people say that they don’t think advertising works, which is why I wanted to share a story that happened to me recently.
It has often been a question, what is the most important aspect of design for my business. Different people can come up with many different answers. Whether or not everyone agrees, the most important piece to this puzzle is the design of a company’s brand. Lots of people think that once they have a new […]