Marketing Blog

Montessori School Success Story

The Montessori School of Wellington has been a part of the Guelph community since 1996. With “nurture the natural curiosity of your child” as their slogan, they focus less on traditional teaching methods and strive to develop the instinctive interests [...]

Why use Facebook Advertising?

Since Facebook was first developed in 2004, it has grown to become the biggest social media platform on the web. As it grew in popularity, the executives at Facebook realized the potential it held for advertising. Flash forward to 2014, [...]

Carousel Clothing Success Story

Carousel Clothing takes pride in being the area’s finest consignment store. They offer new and used clothing for active business women at an affordable price.  To keep the collection fresh, they invite shoppers to donate upscale clothing at the beginning [...]

Brand vs. Logo

It has often been a question, what is the most important aspect of design for my business. Different people can come up with many different answers. Whether or not everyone agrees, the most important piece to this puzzle is the [...]
Legal Developments in Social Media

Are You Breaking the Law with Social Media?

I recently attended a Webinar looking at new legal developments in social media. Through the hour long session, I came to understand that, in recent years, social media has become so enmeshed into our everyday lives that we don’t always [...]
Striving for excellence

Striving for Excellence – Why Should We Do It?

Because it is honest. In our efforts to pursue excellence we will fail and stumble.  The beautiful thing here is that when we fail and stumble we can be genuine in our reasoning, “I was striving to be the best [...]

How Do People Buy Online?

At Intrigue, we use a double funnel to demonstrate how online marketing turns prospects into clients. As the online marketing funnel illustrates, there are many ways for people to get to your website. But just because someone has made it [...]